Equiano, world’s first award-winning premium African Caribbean rum. is named after Olaudah Equiano, a former slave, freedom fighter and one of the 18th century’s most important writers.
Silky and thick rum, with butterscotch and toffee paired against dry oak and milky chocolate.
ABV 43% | 700ml
It is 100% limited batch true rum; no added spices, no additives and no sugars. Rich and deep in flavours emanating from the ex-Cognac and ex-Bourbon barrels within which it matures.
Celebrating the work of Olaudah Equiano – an African born Entrepreneur, Writer and Freedom Fighter who journeyed to the Caribbean through Transatlantic Trade, eventually settling in the UK and paving his way to liberation through selling rum. Equiano’s values echo those of the Founders profoundly.
Going beyond the pour, Equiano Rum proudly pledges 5% of company profits to ground level Freedom + Equality projects, annually; supporting Freedom of Spirit with every bottle.
“Equiano is a first-of-its-kind entry into the rum category.”
“Top 20 innovative spirit launches.”
“For the aficionado, a unique & versatile rum“
5* certified – Difford’s Guide
“An ideal summer spirit’
“Equiano is the first ever African & Caribbean rum.”
“Hailed for its purist approach to rum making and its philanthropic aspirations”
What is the history of Equiano Rum?
Equiano takes its name from Olaudah Equiano. Born in 1745 in what is now Nigeria, Equiano was kidnapped as a child and enslaved. He was sold again and again before eventually being bought by a merchant, Robert King. Equiano worked on King’s shipping routes in the Caribbean and was allowed to earn money by trading on the side, eventually saving up enough to buy his freedom from King.
He later settled in England, where he became involved in the abolitionist movement and went on to write a seminal memoir entitled The Interesting Narrative of the Life of Olaudah Equiano, or Gustavus Vassa, the African.